Lester Wunderman

Mr. Wunderman has received countless awards for his marketing innovations, and has been named in the Direct Marketing Association's Hall of Fame. He has served as the director of the American Association of Advertising Agencies and also for the Advertising Council. Mr. Wunderman is chairman of Wunderman Cato Johnson, senior advisor to the board of directors of Young & Rubicam, and director of Dentsu Wunderman Direct in Japan.

Charles Plott

Charles Plott is the Edward S. Harkness Professor of Economics and Political Science at Caltech, where he leads the Laboratory for Experimental Economics. Professor Plott has a world-renowned authority on designing markets for non-traditional commodities such as emissions permits, landing rights, wireless spectrum, and utility power. In addition, Professor Plott is a Fellow of the American Academy of Arts and Sciences, and a Fellow of the Econometric Society.

Howard Marks

Mr. Marks is the CEO of Emind / Yipinet, and has built several companies from their infancy. As former executive vice president of video game giant Activision, he and a partner turned the ailing company into an industry leader. Prior to his years with Activision, Marks co-founded Arktronics, an innovative software company that pioneered early business applications technology for the Apple II platform.

Lee Ackrich

Mr. Ackrich has more than 35 years of sales experience, 25 years of which in executive positions. Currently, he is serving as Executive VP of Sales at Packard-Bell/NEC, where he is incharge of the retail business segment. He was the initiator of Packard-Bell's rebirth into a computer company, and one of the pioneers of the home computer industry. Before Packard-Bell/NEC, Mr. Ackrich was President of Royal Sales & Marketing Inc.

Bob Vogel

Mr. Vogel is currently serving as Vice President of Technology Marketing at Devon Direct Marketing & Advertising, Inc., the 10th largest direct response agency in the nation, billing in excess of $200 million annually.