Matchcraft has the only real-time system and algorithm tailored specifically for Directory Search Engine Marketing (SEM).

Matchcraft has a proven track record with consumer and business directories. This means that we understand the complexities involved in maximizing the SEM ROI for that business. Whether you are an yellow pages company, large directory or an aggregator of other merchants or websites, we have the business solutions for you. We offer solid solutions and market predictions for the most challenging pay-per-click clients.

Our powerful technology platform offers several advantages to increase overall SEM return for our clients, such as:

- A single interface to manage several search engines
- Capability to optimize a vast number of merchants, millions of keywords and thousands of ad copies
- Ability to take into account, the free (organic) clicks to the directory
- Click-pacing to stabilize SEM results at desired goals
- Determining the fair market value (FMV) of a targeted click
- Real time automated tracking & reporting

Matchcraft partners such as yellow pages companies, directories and aggregators can benefit from:

- Maximizing directory brand on a national and local basis
- Responding in real time to merchant's inventory and budget changes
- Managing targeted key terms down to the local level
- Increasing distribution and sales efficiency
- Growing top-line revenues and achieving better margins

Do you want to take your Search Engine Marketing efforts to the next level? Could your organization benefit from optimized search engine marketing? Contact us today. One of our Account Strategists will coordinate a business analysis and develop a customized, profit-enhancing SEM program to fit your specific requirements.

Call Matchcraft today at 1-888-502-7238.