Halloween is so much more than corny ghost movies. It marks the official kick-off of holiday advertising. That’s right. Gone are the soft summer leagues—see ya, board shorts—and now things are getting monstrously serious. (See what we did there?) The holidays are the...
You don’t have to venture far to experience Software-as-a-Service (SaaS). If you’ve used Office 365, Salesforce, or even just email from Google Apps, you’ve gained some real first-hand experience with SaaS. Okay. But why should you care, and what does this really mean...
MatchCraft is thrilled to announce that we will be attending Street Fight Summit in New York City on October 25! If you’re unfamiliar with Street Fight, it’s a conference completely dedicated to how businesses stay connected with customers at a hyperlocal level. It...
We are thrilled to announce exciting news for clients who are looking to hit the ground running and rapidly utilize Expanded Text Ads (ETAs). MatchCraft’s AdVantage™ tool has launched Google ETAs, with the full support of our robust ad content libraries. Google’s...
MatchCraft, a proprietary digital marketing platform for local businesses, has brought Google Expanded Text Ads (ETAs), with supporting ad content, to its client base. MatchCraft has gone beyond the scope of AdWords by providing clients with robust keyword and ad copy...
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