Blog

MatchCraft’s AdVantage Update: New Optimization Features Save Time For Campaign Managers

January 9, 2015 · New Product Announcements

Based on feedback and wish lists from the SEM specialists who use MatchCraft’s AdVantage platform daily, we’ve released a number of new features in our AdVantage platform to help our clients save time and optimize their advertisers’ campaigns more efficiently. Here’s an overview: 1. Editing tools integrated into performance tab When campaign managers review performance

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See You at “Leading in Local” Today!

December 3, 2014 · Conferences MatchCraft News

We’re less than an hour away from the start of LEADING IN LOCAL: Interactive Local Media, BIA/Kelsey’s flagship conference (December 3-5, San Francisco). The agenda looks terrific and there are a number of presentations we’re particularly interested to hear. Some presentations will include: The Local Media Company of the Future with Clark Gilbert and Christopher Lee from

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MatchCraft Welcomes New Hire: Bob Hoff

November 2, 2014 · MatchCraft News

As Director of Account Management, Bob is building MatchCraft’s account management team, an organization with new hires as well as the the company’s existing staff. “I feel fortunate to be stepping into such an accomplished group – they’ve been handling MatchCraft’s customer relationships with extreme care, diligence and excellence,” he says. With MatchCraft’s business and

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Welcome to the New MatchCraft Website

November 2, 2014 · MatchCraft News

Welcome to the new MatchCraft website We’re happy to announce the new MatchCraft website. We’ve spent the past few months reorganizing and refreshing our content to make it easier for you to understand what MatchCraft offers and how we can help you expand your search marketing product. In our product descriptions, you’ll find lots of

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