The Benefits of Connect As we wave goodbye to 2023, MatchCraft is thrilled to recap the array of new Connect solutions...
The Benefits of Google Connect
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What is a Connect Account?
What is MatchCraft Connect? Have you heard? MatchCraft has just got even better with its all-new Connect. But now you...
MatchCraft’s Q3 2023 CPC and CTR Insights
Paid search advertising is like a constantly changing puzzle, and having the right pieces can make all the difference...
2023 Winter Holiday Search Trends
It’s the most wonderful time of the year—and it's a big deal for local businesses too! Wondering what's on consumers'...
Unlocking New Possibilities: Google Display for Connect Accounts
At MatchCraft, we're continually evolving to empower our valued users with the latest tools and capabilities. We're...
Automation VS Outsourcing: Pros and Cons for PPC Agencies
For PPC agencies, deciding whether to use automation or hire a third party to offload some of your work can really...
Beyond Google: How MatchCraft’s Bing Partnership Expands Advertising Horizons
For a long time, Google has dominated the scene with its AdWords platform, commanding the lion's share of ad spend and...
MatchCraft, a Pioneer in PPC Machine Learning, Is Turning 25
LOS ANGELES, Aug. 2023 — Joining the ranks of industry veterans, MatchCraft commemorates 25 years of delivering...
A Beginner’s Guide to MatchCraft’s Platforms for Digital Marketing
With such a demanding schedule, many digital marketers face the challenge of selling, managing, and mastering quality...