IT Team

As promised, we are back with another team feature.

This week we interviewed the team that truly keeps our company going – the IT team!

Matchcraft Managing This Crisis

Earlier this month, we talked about how workforce management in times of COVID requires an additional layer of assessment on the employer’s end – the importance of understanding how each generation reacts to a crisis and their needs & wants during it. And given that our current workforce spans six generations, this evaluation becomes even more necessary.

Generational Management

We are living in an unprecedented time – where being in a crisis has become the new normal and we all must quickly adapt, to stay afloat and hopefully thrive. #SocialDistancing is not just a buzzword but a way of life and one of the ways the world is practicing it, is by working remotely.

Product Team 4

People have always been at the center of everything MatchCraft does – employees, clients, and merchants alike.

Over the next few weeks, we will reintroduce team MatchCraft to you all, one department at a time. And we are breaking the ground with our Product team.

Social Connect Updates

MatchCraft’s adVantage platform helps resellers and agencies manage and sell Search, Display, Remarking & Social solutions to local merchants around the world.

Expanded Text Ads 2

Expanded Text Ads V01 – A Look Back

The launch of Google’s first installment of Expanded Text Ads, back in 2016, was met with much excitement from advertisers, resellers/agencies, and technology providers like ourselves.

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