Display - Matchcraft

Display

adVantage Display

With thousands of premium sites at your fingertips, adVantage Display uses targeted display ads to build top-of-mind awareness with consumers as they navigate the web. By tapping into the Google Display Network (GDN), this solution reaches an estimated 90% of global online internet users and offers advertisers at any budget level the ability to connect with users even when they aren’t actively searching.

adVantage Display campaigns are fully integrated into the adVantage platform and require no changes to existing order entry, performance management or reporting processes. Furthermore, there are no additional technological integration needs and display campaigns can be run directly alongside paid search campaigns.

adVantage Display helps your advertisers reach potential customers throughout the buying cycle

Automated Optimization

As with adVantage Search campaigns, Display campaigns receive the full benefit of our robust, data-driven bid and budget optimization algorithms. Budgets are allocated to campaigns that deliver the highest return and bids are optimized in near real-time to ensure maximum conversion.

Efficient

adVantage Display is fully integrated into same platform used for adVantage Search, Social and Remarketing campaigns. No need to learn another platform and your advertisers can see all of their reporting in one place.

Targeted

Making full use of topic, placement, custom intent, interest and demographic targeting, adVantage Display enables your advertisers to get their message in front of the right users.

Effective

Display ads connect with customers at multiple points of the sales funnel and boost performance of paid and organic search.

Discover how adVantage Display can help you! Schedule a demo now!

Knowledge Center

Sales & Training

Product News

Why Use adVantage’s Automated Responsive Search Ads

Responsive Search Ads

MatchCraft’s focus has always been on making digital advertising intuitive by providing best-in-class ad automation solutions within our proprietary adVantage platform.

MatchCraft’s Automated Responsive Search Ads (RSA) are a great example of our ongoing commitment to offering digital advertising at scale to our reseller and agency clients.

Industry Updates

Holiday Shopping Trends, Tips & Tricks 2020

Holiday shopping trends 2020

2020 has been a year of many changes and one of the biggest shifts has been seen in shopper behavior - and the way business owners have adapted to meet the new demands of these new COVID-conscious customers.

So, as the holiday season begins, we want to share some insights on new shopper behaviors and what merchants can do to succeed. Also, some tips and tricks for our reseller/agency clients managing several ad accounts at scale via our proprietary platform adVantage.