Diversity and Inclusion at the Heart of MatchCraft #WomeninTech

Jun 17, 2019 | Match Craft Causes Archive

In the crowded landscape of Los Angeles tech companies, MatchCraft is proud to stand out for having a diverse workforce from all perspective: gender, ethnicity, and even geographic location.

Our office sits in all corners of the world, from Europe and Asian to South American and the U.S. While we face a challenge that many tech companies face – to protect and nurture our culture as we scale – our commitment to mentorship, gender diversity, and a hyper-local approach to charity has enabled and simplified our efforts.


#WomeninTech Breakfast

Recently, we had the pleasure of hosting a special breakfast dedicated to highlighting women in tech. The goal: shine the spotlight on these incredible women, all local to the Los Angeles community, and the efforts they’re taking to elevate the tech community.


Our all-star lineup of panelists included Allison Deal, senior software engineer at Hulu, Tammarrian Rogers, director of engineering at Snapchat, Shabnum Gulati, senior product manager, Honey and our very own Gabriela (“Gaby”) Perez, product manager.

Together, these incredible women shared insights on how to progress your career, persevere in the face of adversity, and excel in leadership.

Gaby joined MatchCraft in 2011, as part of the client engagement team and after two years, she decided to pursue her MBA with a concentration in Project Management. Soon after graduating, she transitioned to the engineering team as a project manager and then on to her current role as Product Manager. Prior to working for MatchCraft, Gabriela worked at companies such as Yahoo!, Farmers Insurance, and Pepsi.

“It’s not important who is right, it’s important that we all come together and agree to move forward,” Perez said about her approach to leadership. “I try to lead by example. That means making sure we’re responsive to incidents… By stepping up and making sure I’m responding to those things, others can see that as an example.”


Diversity in our DNA

MatchCraft’s diversity efforts aren’t limited to supporting females in tech. For two consecutive years, we’ve partnered closely with the Fulfillment Fund, a local Los Angeles organization that works to empower underserved youth through educational programs. Through Fulfillment Fund, we’ve hired three first-generation college students as interns in marketing, engineering, and finance.

Additionally, we’re involved in UCLA’s Society of Women Engineers. Through this group, we’re able to form relationships with the next generation of tech talent, as well as open the door for mentorship opportunities. These efforts support our overall goal of diverse talent acquisition.


Change is on the horizon

Within Los Angeles and the greater tech community, we’re thrilled to see a broader investment in diversity and inclusion efforts. For example, large-scale tech companies are creating entire departments dedicated to this effort.


We’re also thrilled to see that there’s an ongoing dialogue within the community about the need to create more structure and framework to support and retain a diverse workforce.

We are constantly on the lookout for incredible people to join our team. You can view open MatchCraft job descriptions here. If you think you’re a good fit, we’d love to hear from you.


Here’s how we’re promoting diversity & inclusion: