We provide technology and expertise to the largest number of Google PSP Partners globally.

Sell, manage, and scale high-performing digital marketing campaigns for your advertisers.

Search
Display
Remarketing
Social
Shopping

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"Adwords itself can sometimes be overwhelming so it's nice to have technology platform in place that makes it easier to manage everything."

Anne LaFree
Senior Campaign Manager

"One of our advertisers just received 620 calls from its SEM campaign in 90 days using the AdVantage platform."

Bill Cooke
Search/SEO Sales Director

"MatchCraft allowed our very small, brand new operations team to manage hundreds of client accounts simultaneously."

Chris Brake
Head of Product

"AdVantage is indeed a neat and practical platform to manage vast amount of campaigns with a fluent and even fun approach for optimizing ad performance. Furthermore the adoption of the user interface is effortless."

Tero Fagerström
Campaign Manager

We succeed when our partners succeed

If you need digital marketing technology and bidding automation to help scale, check out what our partners are saying.

advantage™

The industry’s leading marketing platform for companies that sell and manage digital marketing campaigns for local businesses. Our sophisticated real-time bidding algorithms create campaigns that deliver exceptional return on investment to local merchants around the world.

Automated campaign setup and provisioning get your customers’ ads into Google AdWords and Bing Ads quickly and easily.
Budget management and hourly bidding ensure every campaign delivers maximum results with minimal human intervention.
Integrated call tracking, reverse proxy, and conversion tracking offer the insights you need to optimize campaign performance.

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advisor™

We’ve built our proprietary keyword library and ad copy database around the marketing needs of local businesses. AdVisor provides the essential building blocks for small business search campaigns in any industry, dramatically reducing setup time and account creation.

We hire, train, and use native language speakers to create these keywords and ad copies to create the most relevant, conversion focused results.
Keyword and ad copy libraries are continuously refined and optimized based on extensive campaign performance data.
Library includes over 2500 different verticals for local SMB’s in 23 languages, plus the ability to develop new libraries in almost any language or dialect.

Scalable local marketing solutions. Discover how MatchCraft works.

MatchCraft is more than a platform

For more than 20 years the entire MatchCraft team has shared a common goal: deliver exceptional service to its clients and tremendous value to every single merchant it serves on the platform.

From engineering to account management to finance, every MatchCraft employee focuses on exceeding our partners’ expectations and delivering outstanding results to every small business advertiser.

A pioneer in the marketing and technology space, MatchCraft provides a best-in-class technology platform that enables companies to successfully sell and manage search campaigns for their clients. Unlike other marketing technology platforms, MatchCraft helps organizations efficiently manage even the smallest campaigns, enabling our clients to provide spectacular service to all of their customers.