Managing + Selling Your Digital Campaigns Just Got Easier
a Pioneer

As a pioneer in marketing technology, we have developed a best-in-class platform that makes it easy to manage and sell search campaigns both profitably and at scale.

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adVantage

Welcome to the industry’s leading platform for selling and managing digital marketing campaigns at scale. Let’s get started!

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adVisor

Get the essential building blocks for building search campaigns for small businesses in any industry. Find out how easy it is!

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Knowledge Center

Sales & Training

What is a Custom Intent Audience?

Custom Intent

When consumers are actively looking for a product or service, not only do they use search engines, but they also engage with content, like product specs and reviews, across the internet. Google’s Display Network provides campaign managers the ability to leverage these audiences for their advertisers’ businesses. Many different targeting options can be used to reach potential buyers on the Display network, including Custom Intent audiences.

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Product News

Meet Our Client Engagement Team

Client Engagement team

MatchCraft’s proprietary & battle-tested platform, adVantage, has been helping our reseller and agency clients sell and manage digital campaigns for their local advertisers since 1998

But our platform would not be half as effective if it were not for the people maximizing the potential offered by it. We are of course talking about our Client Engagement Team. 

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Industry Updates

Creating an Engaging Culture in a Virtual-Centric Workplace

Virtual Centric Workplace 2

For many organizations the shift from in-person to virtual offices has proven challenging. Our focus on employee engagement has been a key factor in our ability to successfully transition to a fully remote team overnight. 

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