Multi-Tiered Support

Multi-Tiered Support

Our sophisticated technology enables your team to fulfill campaigns at scale with as much or as little hands-on involvement as your team needs. To ensure your team is successful, matchcraft offers a range of service models to meet the unique needs of your organization.

Managed Services mean that the matchcraft expert team of client engagement managers will manage and optimize your advertisers’ campaigns on your behalf. We do all of the heavy lifting.

In our Self Serve or Saas model, we provide your team the training and tools necessary to manage your advertisers’ campaigns within the adVantage platform and you take it from there

And in the middle sits our Assisted Managed model that offers your team managed taxonomy services and enhanced client services.

 

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Knowledge Center

Product News

Localization & Not Just Translation - How MatchCraft’s Taxonomy Is Built

Benefits of AdVantages Merchant Center.png

MatchCraft’s AdVisorTM Taxonomy is a proprietary & localized keyword and ad copy library that supports more than 20 languages and dialects across 44 countries. It’s the key to creating campaigns that match the right search queries with the right merchants – and to doing so efficiently, in a repeatable and scalable manner. 

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Industry Updates

From Do-it-for-Me to Self Serve

Self serve

Today’s digital-savvy consumers like being self-reliant - they prefer doing everything themselves from ordering groceries online to taking virtual yoga classes, hanging out with their friends over video chats, or touring new places via online tours. This DIY attitude has only been amplified due to the recent COVID-19 pandemic. 

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