Partners in Success
Online marketing services success starts with world-class technology, but it takes the right people to drive consistently outstanding results. Our account managers and client engagement teams work closely with our partners to make sure every member of the sales organization has the tools and training they need to sell and service their customers’ search campaigns.
Account Management and Client Development
MatchCraft’s Account Management and Client Development teams manage, mentor and grow our clients’ portfolios, ensuring that all deliverables are met on time. They are committed to delivering exceptional customer service to our clients.
- Act as an extension of our partners’ internal teams
- Execute on all deliverables and ensure programs are running smoothly
- Help our clients’ teams sell, manage, and grow SMB advertising programs
Client Engagement and Optimization
Client Engagement & Optimization Managers oversee client programs and advertiser campaigns to ensure they operate smoothly. They address day to day requests as well as any campaign performance alerts to keep campaigns running and minimize any down time.
- Research a variety of business verticals, creating keywords and ad copy
- Customize and optimize new campaigns in order to drive success for advertisers
- Day to day analysis of campaigns at every level
- Understand each client’s expectations and deliver KPI’s tailored to their needs
- Communicate SEM best practices as they relate to the industry to client teams
- Proactively optimize your campaigns to provide marketing tangible results
- Communicate new features and enhancements to client teams