Below are the results of our analysis based on the category usage of US English campaigns managed by AdVantage. You will find the top-performing categories, highlighting the verticals that have demonstrated remarkable growth and potential.
Average PPC Cost Per Click by Industry
Average Click-Through Rate by Industry
And there you have it – our comprehensive analysis of the most prominent PPC trends for Q1 2023, backed by MatchCraft’s proprietary data. As we’ve explored the top-performing categories and verticals, we hope you’ve found these insights helpful in refining your PPC strategies and identifying new opportunities for growth. Remember, the key to success in the ever-changing digital marketing landscape is staying adaptable and informed.
With MatchCraft’s expertise by your side, you’ll be well-equipped to navigate the world of PPC and drive your campaigns to new heights. Until the next quarter, keep innovating, experimenting, and pushing the boundaries of your marketing prowess. Happy campaigning!