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Product News

Call Tracking in adVantage

Call Tracking in adVantage

Customers today want products and services to be available at the touch of a button. Adding call-in information in ads is a great way to fulfill that need. However, just drawing in customer calls is not enough; to fully understand and subsequently, maximize the...

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Looking Back at 2020

Looking Back at 2020

Another few weeks and we will be in the new year. But before 2020 is officially over, we want to take a quick look at the year that was. This year our incredible team, powered through all the hurdles that came across as a result of the pandemic and, was able to offer...

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adVantage’s Social Estimator Tool

adVantage’s Social Estimator Tool

2020 has been unexpected in many ways but the one thing that has remained unchanged is MatchCraft’s drive to constantly introduce new tools and features to better help our reseller and agency clients serve their local merchants. One of the latest feature additions...

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Helping Businesses Succeed

Helping Businesses Succeed

Like many individuals and organizations across the globe, MatchCraft has been faced with unprecedented challenges in 2020. The teams at MatchCraft came together in unique ways to provide our reseller and agency partners with solutions that would prove beneficial to...

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Responsive Display Ads in adVantage

Responsive Display Ads in adVantage

Digital advertising can time be consuming and overwhelming for both advertisers and the resellers & agencies managing their accounts. MatchCraft’s goal is always to ensure that our reseller and agency clients are able to not only manage their advertisers’...

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adVantage’s Estimator Tool

adVantage’s Estimator Tool

MatchCraft’s focus is always on making selling & provisioning digital campaigns scalable for our reseller & agency clients. adVantage’s Estimator has been designed keeping this need in mind. Estimator Tool & the Need for It There are many tools that...

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Taxonomy Team Focuses on Localization

Taxonomy Team Focuses on Localization

MatchCraft's Native Language Consultants don't just translate existing copy, they create localized variations and distinct sets of keywords and ad copy specific to each language and dialect. Learn more about why our team considers localization so critical to...

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